FACULTY OF FINE ARTS AND DESIGN
Department of Industrial Design
ID 425 | Course Introduction and Application Information
Course Name |
Service Design Project
|
Code
|
Semester
|
Theory
(hour/week) |
Application/Lab
(hour/week) |
Local Credits
|
ECTS
|
ID 425
|
Fall/Spring
|
2
|
2
|
3
|
4
|
Prerequisites |
None
|
|||||
Course Language |
English
|
|||||
Course Type |
Elective
|
|||||
Course Level |
First Cycle
|
|||||
Mode of Delivery | - | |||||
Teaching Methods and Techniques of the Course | - | |||||
Course Coordinator | ||||||
Course Lecturer(s) | ||||||
Assistant(s) | - |
Course Objectives | The main purpose of this course is to strengthen the knowledge regarding service design approaches and methods. In other words, the general aim of the course is to provide students with a set of techniques that will enable to design new services. |
Learning Outcomes |
The students who succeeded in this course;
|
Course Description | This course entails the theoretical knowledge and practical application of service design approaches and methods. In this case; students are expected to design their own service design projects. Students will produce visual presentations of their design concepts. |
|
Core Courses | |
Major Area Courses | ||
Supportive Courses |
X
|
|
Media and Management Skills Courses | ||
Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
Week | Subjects | Related Preparation |
1 | Introduction (general overview) | None |
2 | General principles of service design, changing roles of designers | Reading: Josina Vink, Kaisa Koskela-Huotari, Bard Tronvoll, Bo Edvardsson, and Katarina Wetter-Edman (2021). Service Ecosystem Design: Propositions, Process Model, and Future Research Agenda. Journal of Service Research, 24(2), 168-186. |
3 | Service design and design thinking, service design methods | Reading: Pietro Micheli, Sarah J. S. Wilner, Sabeen Hussain Bhatti, Matteo Mura, and Michael B. Beverland (2018). Doing Design Thinking: Conceptual Review, Synthesis, and Research Agenda, Journal of Product Innovation Management, 1-25. |
4 | The role of new technologies on service design (Artificial Intelligence) | Reading: Roberto Verganti, Luca Vendraminelli and Marco Iansiti (2020) Innovation and Design in the Age of Artificial Intelligence, Journal of Product Innovation Management, 37:3, 212-227 |
5 | Guest Service Design Practitioner Presentation | - |
6 | Presentation 1: Case Studies on Innovative AI-based service design | SUBMISSION REQUIREMENTS and PRESENTATION 1 |
7 | Presentation 1 (cont.): Case Studies on Innovative AI-based service design | SUBMISSION REQUIREMENTS and PRESENTATION 1 |
8 | Service Design Project - Introduction of the project brief, brainstorming | - |
9 | Critiques on use cases | Use cases |
10 | Critiques on user journey maps | User journey maps |
11 | Critiques on User Interface design concepts | User Interface design |
12 | Critiques on User Interface design concepts | User Interace design |
13 | Service Design Project Presentation | SUBMISSION REQUIREMENTS and PRESENTATION 2 |
14 | Service Design Project Presentation (cont.), Portfolio submission | SUBMISSION REQUIREMENTS and PRESENTATION 2 |
15 | Review of the semester | None |
16 | Review of the semester | None |
Course Notes/Textbooks | |
Suggested Readings/Materials | Edvardsson, B., & Olsson, J. (1996). Key concepts for new service development. Service Industries Journal, 16(2), 140-164. Gallouj, F., & Weinstein, O. (1997). Innovation in services. Research Policy, 2, 537-556. Junginger, S. (2015). Organizational design legacies and service design. The Design Journal, 18(2), 209-226. Meroni, A., & Sangiorgi, D. (2011). Design for Services, London: Gower. Sangiorgi, D., Prendiville, A., Jung, J., & Yu, E. (2015). Design for Service Innovation and Development. Project report available at: http://imagination.lancs.ac.uk/sites/default/files/outcome_downloads/desid_report_20 Stickdorn, M., & Schneider, J. (2010). This is Service Design Thinking. Basics – Tools – Cases. Amsterdam: BIS Publishers. |
EVALUATION SYSTEM
Semester Activities | Number | Weigthing |
Participation | ||
Laboratory / Application | ||
Field Work | ||
Quizzes / Studio Critiques | ||
Portfolio | ||
Homework / Assignments |
1
|
20
|
Presentation / Jury |
1
|
40
|
Project |
1
|
40
|
Seminar / Workshop | ||
Oral Exams | ||
Midterm | ||
Final Exam | ||
Total |
Weighting of Semester Activities on the Final Grade |
3
|
100
|
Weighting of End-of-Semester Activities on the Final Grade | ||
Total |
ECTS / WORKLOAD TABLE
Semester Activities | Number | Duration (Hours) | Workload |
---|---|---|---|
Theoretical Course Hours (Including exam week: 16 x total hours) |
16
|
2
|
32
|
Laboratory / Application Hours (Including exam week: '.16.' x total hours) |
16
|
2
|
32
|
Study Hours Out of Class |
0
|
||
Field Work |
0
|
||
Quizzes / Studio Critiques |
0
|
||
Portfolio |
0
|
||
Homework / Assignments |
1
|
6
|
6
|
Presentation / Jury |
1
|
20
|
20
|
Project |
1
|
30
|
30
|
Seminar / Workshop |
0
|
||
Oral Exam |
0
|
||
Midterms |
0
|
||
Final Exam |
0
|
||
Total |
120
|
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
#
|
Program Competencies/Outcomes |
* Contribution Level
|
|||||
1
|
2
|
3
|
4
|
5
|
|||
1 |
|
X | |||||
2 |
|
X | |||||
3 |
|
||||||
4 |
|
||||||
5 |
|
||||||
6 |
|
||||||
7 |
|
||||||
8 |
|
X | |||||
9 |
|
||||||
10 |
|
||||||
11 |
|
||||||
12 |
|
||||||
13 |
|
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest
NEWS |ALL NEWS
Izu Peninsula project of IUE students
Invited by Shizuoka University of Art and Culture in Japan, 8 students from the Department of Industrial Design of Izmir University of
A ‘robot’ friend for the elderly
Onur Okutur (24), a graduate of Izmir University of Economics (IUE) Department of Industrial Design, has designed a robot named ‘Maya’ that
'Respect for History' award for renovation of a 150-year-old mansion
Dr. Elif Kocabıyık Savasta, Lecturer at Izmir University of Economics (IUE) Department of Industrial Design, and her husband Dr. Daniele Savasta bought
Artichoke inspired the ‘packaging’ industry
Alara Ertenü (21), student at Izmir University of Economics (IUE), Department of Industrial Design, produced bio-packaging using artichoke leaves and pea pods.
Made it among the most influential scientists in the world
Three professors from Izmir University of Economics (IUE) were included in the “World's Most Influential Scientists List”, announced by a special research
Design Talks Spring '22 starts with Michał Stefanowski
Third session of Design Talks series with Prof. Michal Stefanowski's talk titled "Socially Responsible Design" will be held on 01.04.2022.at 10:30 AM at D111 (4th
Young designer of hope playgrounds
Ezgi Yelekoğlu Baylan, a graduate of Izmir University of Economics (IUE) Department of Industrial Design, who turned her passion for design into
Design Talks Fall '21 continues with Dr. Saurabh Tewari
Design Talks, organized by the Department of Industrial Design, Faculty of Fine Arts and Design; Izmir University of Economics., proceeds with Saurabh Tewari’s